One Funnel Away: Stories

Drawing Sales Funnel Fulfillment

Episode Summary

Drawing fulfillment is as important as drawing a sales funnel. There are specific reasons why I don't build a funnel without drawing and building fulfillment now. This is a simple step, but super important. 

Episode Notes

Drawing fulfillment is as important as drawing a sales funnel. There are specific reasons why I don't build a funnel without drawing and building fulfillment now. This is a simple step, but super important.  

Back when I was in college, I built a successful funnel, but the company called me and said: “Turn it off!” Why would they say that?

Simple! They weren’t able to fulfill all the orders… And this is exactly why you need to draw out both the fulfillment and funnels. Every part of your business must function like clockwork before you get to the actual selling.

Here's how I'm doing it…

Key takeaways:

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