One Funnel Away: Stories

Today, Are Marketers Forced To Be Consultants Too? (ft Allie Bloyd)

Episode Summary

Welcome back to One Funnel Away: Stories! Today I have an amazing guest, Allie Bloyd, who is a marketing expert focusing on local businesses. In this interview, Allie explains everything, from paid ads to how to actually turn leads into conversions.

Episode Notes

Welcome back to One Funnel Away: Stories! Today I have an amazing guest, Allie Bloyd, who is a marketing expert focusing on local businesses. In this interview, Allie explains everything, from paid ads to how to actually turn leads into conversions.

Allie has her own marketing agency and a podcast dedicated to local business growth. In over ten years of experience, Allie has become one of the top marketing experts in the industry. 

I’m super excited for her to share some of her insights today!

Allie will tell us about her background and her understanding of good marketing practices. We also get deep into the subject of paid ads, and what it means to understand a business model and act accordingly as a marketer. 

While working with different local businesses, Allie understood that for marketers to become really valuable and successful today, they should also act as consultants to business owners. 

What does that mean in practical terms? Tune in and find out!

Key takeaways:

Additional Resources:

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And remember - you’re always just One Funnel Away!